Перегляд за Автор "Kyrychenko Olha"

Зараз показуємо 1 - 1 з 1
  • Документ
    Analysis of the Impact of Covid-19 and the Russian-Ukrainian War on the Development of International Tourism in Germany
    (СумДПУ ім. А. С. Макаренка, 2024) Kyrychenko Olha; Кириченко О. В.
    Germany is one of the leading tourism countries in the EU, where international tourism contributes significantly to economic development, job creation and infrastructure. Germany is a popular destination for tourists, attracting millions of visitors annually. Major cities such as Berlin, Munich and Frankfurt are significant hubs for cultural and business tourism. This article examines the influence of the COVID-19 pandemic and the Russian-Ukrainian conflict on the German tourism industry between 2000 and 2023. The global pandemic resulted in a precipitous decline in international tourist arrivals due to the imposition of travel restrictions. However, following the lifting of these restrictions, the tourism industry began to demonstrate signs of recovery. The impact of the war also resulted in a reduction in the number of tourists and a shift in the structure of demand, with a greater focus on domestic tourism and neighbouring countries. Concurrently, Germany remains a significant tourist destination for a considerable number of European and international tourists. The article presents recommendations for enhancing the sustainability of the industry, particularly through market diversification, the integration of digital technologies and the development of novel tourism forms. Furthermore, the paper addresses the necessity for the tourism industry to evolve in order to meet the demands of a changing global landscape.